Darryl Butler—Freelance Web Designer

Darryl ButlerMy approach to professional web design is an extension of my training and experience in traditional graphic design.

I completed a B.A. Graphic Design, graduating with Distinction in 1991, Charles Sturt University (Riverina), and went on to work in Canberra as a graphic designer.

In 1994 I began making websites, and found that I really enjoyed the balancing of the visual communication aspect with the functionality of software and interfaces.

Since then I have founded and operated 2 successful small businesses: co-founding Swell Design Group in 1997, and after selling my shares to my business partners in 2002 I started Itchybrain Productions® as a solo venture.

I believe that excellent design is based upon:

  • respect for client input and desired business outcomes
  • creative thinking directed by a meaningful purpose
  • focussing on identified target market(s)
  • developing concepts that clearly communicate key messages
  • creating distinctive finished products
  • enhancing practical user-interaction
  • motivating decision-making and actions
  • balancing any existing ‘brand equity’ within new design directions; and
  • creating a balance between aesthetics and functionality

Business Focus

I’m passionate about working with solo operators and microbusiness, and more recently have been working a lot with community service organisations and not-for-profit organisations.

I also love working as a freelance subcontractor, partnering in a team of people associated with web and app design.

Itchybrain Productions® services a geographic triangulation between Albury, Canberra and the Sapphire Coast, but I also work remotely with clients in Melbourne and Sydney.

Feel free to contact me for more information about Darryl Butler Itchybrain Productions™, or to discuss your project.

Timeline points of interest

2016 to present

Working from Albury, servicing from here to Canberra and the Sapphire Coast.

2015

Currently hot-desking at ‘The Workshop Albury‘ co-working space, with Megan of MZ Design.

Moved to Albury after a great year of hot-desking at the ‘CoWS’ Co-Working Space in Bega, living on the beautiful Sapphire Coast

2012

Began a very rewarding partnership with 2pi Software. Became instrumental in the Sapphire Coast tech community, volunteering my services for training of a WordPress User Group, providing web design for enterprises such as the ‘CoWS’ Co-Working Space in Bega

2010

Moved to the Tathra/Merimbula area on the Sapphire Coast NSW, servicing a widespread local community and Canberra

2005

Architected and directed the bespoke production of my proprietary ‘BareBones CMS’, decommissioned in 2010.

2002

Founded Itchybrain Productions as a solo venture, focussing on personal ventures and web design (no longer creating graphic design for print).

1999

AGDA awarded for self-promotional corporate identity materials (Swell Design Group)

1997

Co-founded Swell Design Group in Canberra, grew from 2 to several people within 5 years

1996

Founded Itchybrain Graphic Design (freelance)

AGDA awarded (jointly with lead designer Marcus Flux) for the design and production of the DEETYA Job Guide website

1993

Internationally awarded for an ATO poster campaign regarding security and privacy

1992

Began work as graphic designer with the then Australian Government Publishing Service

1991

Graduated BA Graphic Design with Distinction from Charles Sturt University (Riverina)